The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience Review

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The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience ReviewThis book is a refreshing way to provide insight, humor, truth and applicability to marketing. It is unlike typical marketing books AND the students enjoyed reading and presenting from it. I plan to use it again this fall! Looking forward to Jim's next book as well! What a way to revolutionize teaching.The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience Overview

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